BWT 25 years

The production “Cirque de l’Eau” for the company BWT, which specializes in water technologies, as part of the company’s 25th anniversary, won the “Global Event Award” in the “Corporate Event” category in 2016.

Background

BWT AG, a leading manufacturer in the water technology industry, celebrated its 25th anniversary.

For this special anniversary, the company commissioned the event agency Grasl & Partner to design and implement an extraordinary event that would reflect the company’s core values and mission: to present and celebrate water in its purest and life-giving form.

I was part of the artistic ensemble and jointly responsible for the realization of this unique production.

The task

A vision for many global teams

Based on the central importance of water for the BWT brand, we developed the concept of “Cirque de l’Eau”, an artistic and multimedia project that is exclusively dedicated to the element of water. The aim was to create an atmosphere of vitality, energy, purity, balance and metamorphosis, which are closely linked to BWT’s values.

In addition to the technical conception, my task in the production was, in cooperation with the artistic director Beda Percht, the staging of the technical aspects of the artistic acts and the implementation as a live director during the event.

Realization

Cirque de l´Eau

The event was divided into three acts and eleven scenes that show the versatility of water and its importance for life.

The story of the “Elixir of Life” was conveyed by a narrator, “Gush,” and a child, “Elsbeth.” They led the audience through a captivating performance that combined dance, acrobatics and multimedia elements.

Results

Moments that count & impressions that last.

The “Cirque de l’Eau” event was a complete success. Not only did it exceed customer BWT’s expectations in terms of originality and artistic quality, it also left a lasting impression on guests.

The combination of high-profile performances, innovative technology and a profound message that emphasized the importance of water in life made BWT’s 25th anniversary an unforgettable experience

By working closely with the customer BWT, we were able to create an event that perfectly reflected their company values and took the guests on a unique journey. This project exemplifies our ability to create tailored experiences that leave lasting impressions.